TikTok Ads that
feel native.
TikTok punishes brands that advertise like it is Instagram. The feed rewards content that looks like content — not content that looks like an ad. We build TikTok strategies built for the platform, not repurposed from Meta.
Everything you need.
Nothing you don't.
Creative strategy & briefs
TikTok-specific creative briefs — hook formats, audio strategies, transitions, and CTA approaches that match how the platform's algorithm rewards content.
Spark Ads setup
We authorise and boost your organic content and creator content as Spark Ads — maintaining the native feel while extending reach with paid budget.
Campaign architecture
TOF awareness, retargeting, and conversion campaigns structured for TikTok's pixel and algorithm — not copy-pasted from Meta campaign logic.
Creator coordination
We brief and manage UGC creators for ad-specific content — ensuring hooks, pacing, and formats are optimised for TikTok Ads Manager, not just organic.
Weekly optimisation
Creative refresh cadence, budget pacing, and audience adjustments — because TikTok creative fatigue is faster than any other platform.
TikTok Shop integration
For brands on TikTok Shop, we connect product feed, set up shoppable ads, and build the in-app conversion funnel.
Simple steps. Clear results.
01
Platform audit & creative strategy
We audit your organic presence and existing ad account, then build a creative strategy that bridges organic content and paid performance.
02
Campaign build & creator brief
We structure the campaigns and produce (or brief) the creative assets. Nothing goes live that we haven't stress-tested for TikTok's algorithm.
03
Weekly refresh & scale
New creative every 2-3 weeks to prevent fatigue. Budget scales with performance. We document what works and why.
Part of a full service
Paid Media
This is one part of our paid media offering. See the full picture — every capability, every deliverable, and how they work together.
Also in Paid Media
Make TikTok your growth channel.
Share your handle and current ad spend — we'll tell you exactly what is missing from your TikTok strategy.
Start a project →